The development and prospect of slimming equipment of beauty equipment
2020-05-29
One. The current state of the slimming equipment market
As we all know, it is an indisputable fact that obesity is defined as morbidity in economically developed countries or regions. The degree of harm to human life and health is second only to AIDS, hypertension, diuresis and tumors. In our country, with the improvement of people's living standards and the improvement of the people's aesthetic quality, obesity is no longer a "rich state" manifestation of affluent life, but gradually compares it with bad living habits and sub-healthy physical fitness. According to conservative statistics, about 100 million people in China are currently suffering from obesity. In recent years, women's desire for a beautiful body shape has made the field of weight loss extremely popular.
Bodycare is defined by the international standard as providing body care for the beauty and health of the whole body. In the early weight loss market, excessive weight loss and weight loss appeals caused many fashionable women to suffer and torment. Various drugs, instruments, operations, techniques, etc. on the domestic weight-loss market are always unsatisfactory in terms of efficacy, safety, comfort and side effects, especially in terms of efficacy and safety. In the early market, weight-loss drugs were more active. , But the problem is also the most. The authority of the Ministry of Health has announced that no weight loss drug on the market is safe and effective. There is no doubt that surgery is the fastest and the most effective if it is simply the immediate effect. However, due to well-known reasons, the current surgery has the most disputes and the greatest risks. Objectively speaking, acupuncture and moxibustion are effective for weight loss. However, due to the fear of acupuncture pain and the potential threat of cross-infection with blood-borne diseases, many people who are determined to lose weight have stopped. Relatively speaking, physical therapy weight loss is a weight loss method with relatively small side effects and easy to be accepted by customers. Physical weight loss can basically be divided into three categories: one is electrical stimulation, such as a weight loss instrument with low frequency; One is mechanical squeezing: such as various massage weight loss instruments, fat pushing instruments, meridian massage weight loss instruments, etc.; there are also weight loss equipment that produce biological heat effects such as infrared rays, light wave bath rooms, and electric blankets. As far as fat reduction is concerned, the stimulation effect of electric current is far inferior to mechanical squeeze. The inductance and discomfort of electric current often lead to the resistance of the autonomic nerve of human cells, so the effect of weight loss is not ideal. Mechanical squeezing should be effective, but because the outer layer of fat has a thicker skin, most of the squeezing and massage pressure is broken down and absorbed by the skin and the soft abdominal cavity, thus losing the original weight loss. significance.
The weight loss principle of traditional weight loss equipment mainly has the following two aspects. One is to control hunger through acupressure, and the other is to accelerate blood circulation through thermal massage. The former mainly uses laser needles or pressure contact needles to stimulate certain acupoints (such as Zusanli, Sanyinjiao, Quchi, Zhongwan, Hegu, Zhangmen, etc.), and release the pressure after pain and other sensations. Repeat this many times. Through the reaction of acupuncture points, reduce appetite and achieve weight loss effect. The latter is more common in the early weight-loss market, and most of them are modified products of mechanical massage devices, such as microcomputer high-frequency electrotherapy devices, etc., which have a certain effect on abdominal obesity, but they cannot be maintained for a long time and have repeated phenomena.
The huge market space in the slimming market drives the interests of all parties to share the cake. The market for slimming equipment for a time is also mixed with good and bad. Some unscrupulous manufacturers wantonly and shoddy some unlicensed and unlicensed products, and counterfeit and inferior weight-loss equipment flooded with various weight-loss workshops, which caused the credibility of the entire weight-loss weight-loss market to be discredited and aggravated the crisis of trust in the beauty market.
As far as the biological characteristics of fat itself are concerned, the best way to burn and decompose fat by external factors is to "heat", just as we "fry lard" in a hot pot, it is not difficult to understand why residents in tropical regions are thin. Most people.
For most heating weight loss instruments, such as infrared rays, light wave bath rooms, electric blankets, etc., the heat energy is conducted through the skin from the outside to the inside. The skin is more sensitive to temperature. Sometimes the skin is already too hot, but the skin is relatively hot. The deep fat can't get the high temperature that can make it burn and cellulite. Therefore, the conventional heating type slimming device is often "scratching the itching" in terms of fat reduction, and its weight loss effect is naturally greatly reduced.
two. The development trend of body slimming equipment in the future
After decades of hard work, consumers finally realized the scientific and healthy concept of weight loss:
1. In the 21st century, weight loss is no longer just a popular consumption trend, but a social issue related to the health of the whole people. Investment managers who have been in the beauty and weight loss market for many years will slowly find that it has become more and more difficult to serve weight loss customers in recent years. Not only requires curative effect, but also requires no side effects in the weight loss process, and at the same time, you can fully enjoy the fun of weight loss, and you should not feel uncomfortable even when you lose weight! Therefore, in recent years, there have been more and more cases of complaints, refunds, and even legal disputes caused by weight loss customers due to poor curative effects and side effects. Traditional weight loss and slimming equipment and techniques can no longer meet the changing needs of the market. The comprehensive health theory is replaced by the unforgettable weight management, health management, stress relief and beauty management, life management and home management, which cover Professional services for weight management, the use of high-tech equipment, the establishment of correct weight-loss concepts and the popularization of SPA DIY products. More refined and perfect rest and health space and services not only meet the needs of consumers in many aspects, but also provide a standard model for the transformation and management of slimming beauty industry. Looking at the current market trends faced by the slimming and beauty industry, it is far from enough to simply beautify the body. In order to remain invincible in the market, the new concept of comprehensive health and physiotherapy is unchangeable. Trend, only continuous improvement and perfection is the long-term survival of the slimming beauty industry.
2. Body shape is more healthy: modern people’s awareness of health care is gradually increasing. The transition from blind weight loss at the end of the last century to today’s rational, healthy and green weight loss is a sign of the maturity of the weight loss market; in the past, people ignored damage to other organs Lose weight even if it "fought through fire and water", it has also caused many tragedies. With the popularization of weight loss and health knowledge, the concept of green and healthy weight loss has gradually been accepted by people. Everyone realizes that weight loss cannot be sacrificed at the expense of other organs. Function at the cost.
3. People are demanding more and more humanized weight loss methods such as "convenience, comfort, and enjoyment": this is deeply felt by many professionals in the industry. Generally speaking, effective and comfortable weight loss instruments are easy to accept and have a high return on investment. However, weight loss instruments that have pain and discomfort in operation are not easy to promote, and the customer's satisfaction is not high, which results in a low return on investment. There are also conservative women who are always reluctant to expose their bodies naked in the face of slim beauticians. They hope to keep their privacy while losing weight.
4. The perfect combination of weight loss and physical therapy is the pursuit of the new century: due to the fast pace of work and life of modern people, especially fat people, many people are in a sub-healthy state (that is, chronic fatigue), so they not only need to lose weight, but also need to lose weight. Recover the tired body. According to investigations by foreign authorities, many women who lose weight, especially married middle-aged women, have backaches, chronic pelvic inflammatory disease, adnexitis, and abdominal mass cysts. Even some women suffer from obesity and fatigue plus chronic gynecological inflammation. There are not a few people suffering from coldness. They very much hope to be able to treat the above-mentioned diseases that are not effective with the drugs while losing weight.
5. Regarding the above-mentioned new trends in the weight loss market, requiring healthy weight loss, enjoying weight loss, and physical therapy to lose weight will surely be the mainstream trend of weight loss development in the future.
three. How to choose weight loss and slimming equipment, and what should be paid attention to when choosing beauty equipment?
1. Choose well-known brands and regular manufacturers, and carefully review whether the manufacturer’s business license, production license, medical device production license and other statutory certificates are complete. Buyers should first obtain legal protection of benefits and distinguish between true and false, so as to avoid unnecessary economic losses.
2. Whether there is a complete technical training force and an effective marketing plan, this is a reliable basis for buyers to conduct business in the future.
3. Whether it has the ability to undertake after-sales service matters and whether the after-sales tracking service for customers is timely and effective. Whether to provide accessories or spare parts for the instrument, for imported instruments, it is necessary to understand the price of replacement parts in the future.
4. What is the technological innovation capability of the manufacturer, and whether it has a complete new product development and innovation capability.
5. Whether the selected weight loss and slimming equipment is novel and effective in the industry, and whether it can be in a leading position in the industry for a certain period of time, so that the profitability of the industry is always in the forefront of the industry.
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